[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.biblos.cz\/dobra-reklama\/#Article","mainEntityOfPage":"https:\/\/www.biblos.cz\/dobra-reklama\/","headline":"Dobr\u00e1 reklama","name":"Dobr\u00e1 reklama","description":"Ka\u017ed\u00fd jste n\u011bkdy v televizi vid\u011bli reklamu a bu\u010f jste si \u0159ekli, \u017ee je to...","datePublished":"2022-08-15","dateModified":"2023-06-15","author":{"@type":"Person","@id":"https:\/\/www.biblos.cz\/author\/#Person","name":"","url":"https:\/\/www.biblos.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/93869824c8aa580f0d16049ad31e69846ffc925e0cbb2826cc9554f53943da69?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/93869824c8aa580f0d16049ad31e69846ffc925e0cbb2826cc9554f53943da69?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"biblos.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.biblos.cz\/wp-content\/uploads\/digital-marketing-g03eda6301_640.jpg","url":"https:\/\/www.biblos.cz\/wp-content\/uploads\/digital-marketing-g03eda6301_640.jpg","height":0,"width":0},"url":"https:\/\/www.biblos.cz\/dobra-reklama\/","about":["Nakupov\u00e1n\u00ed"],"wordCount":474,"articleBody":"        Ka\u017ed\u00fd jste n\u011bkdy v televizi vid\u011bli reklamu a bu\u010f jste si \u0159ekli, \u017ee je to fakt trapn\u00e1 reklama a p\u0159epnuli jste kan\u00e1l, nebo se v\u00e1m l\u00edbila a vy jste se na ni d\u00edvali se zaujet\u00edm d\u00e1l. Ano, to se v\u00e1m rozhodn\u011b n\u011bkdy stalo, \u017ee se v\u00e1m reklama zal\u00edbila nebo v\u00e1s alespo\u0148 zaujala a vy jste to p\u0159ekvapiv\u011b nep\u0159epnuli. Takto m\u00e1 reklama vypadat. M\u00e1 to b\u00fdt n\u011bco, co nen\u00ed moc agresivn\u00ed a kdy\u017e se na to d\u00edv\u00e1te, bav\u00ed v\u00e1s to. D\u00edky tomuto si produkt p\u0159eci koup\u00edte, no ne? Samoz\u0159ejm\u011b se st\u00e1v\u00e1 i to, \u017ee jsou na trhu fakt \u0161patn\u00e9 a skand\u00e1ln\u00ed reklamy a zna\u010dka se tak sna\u017e\u00ed z\u00e1kazn\u00edky p\u0159il\u00e1kat sp\u00ed\u0161e takto, proto\u017ee jsou zv\u011bdav\u00ed a produkt cht\u011bj\u00ed vyzkou\u0161et \u010dist\u011b ze zv\u011bdavosti.Je ale stejn\u011b lep\u0161\u00ed ta pozitivn\u00ed reklama, na kterou se r\u00e1di d\u00edv\u00e1te a pot\u011b\u0161\u00ed v\u00e1s, \u017ee ji d\u00e1vaj\u00ed v televizi. Pokud je to opravdu n\u011bco, co v\u00e1s zaujme, t\u0159eba n\u011bco bl\u00e1zniv\u00e9ho, zvl\u00e1\u0161tn\u00edho, n\u011bco, co jen tak nikde nevid\u00edte, n\u011bco hezk\u00e9ho nebo n\u011bco roztomil\u00e9ho, d\u00edv\u00e1te se na ni celou dobu bez mrknut\u00ed oka, proto\u017ee v\u00e1s zaj\u00edm\u00e1, co tam bude d\u00e1l nebo v\u00e1s t\u0159eba i zaujme samotn\u00fd produkt. N\u011bkter\u00e9 firmy \u010di zna\u010dky do sv\u00fdch reklam d\u00e1vaj\u00ed \u010dasto n\u011bco roztomil\u00e9ho, t\u0159eba zv\u00ed\u0159ata. V\u0161ichni zn\u00e1me nejmenovanou reklamu na jakousi banku, kde byla ko\u010dka. Zn\u00e1me ji, proto\u017ee tam byla pr\u00e1v\u011b ko\u010dka a lidem to p\u0159i\u0161lo opravdu roztomil\u00e9 a zaj\u00edmav\u00e9. A splnilo to \u00fa\u010del? Splnilo. Lid\u00e9 si to zapamatovali a p\u0159i\u0161lo jim to i dokonce sympatick\u00e9. Mimo zv\u00ed\u0159ata se v reklam\u00e1ch vyu\u017e\u00edvaj\u00ed dal\u0161\u00ed na city hraj\u00edc\u00ed prvky. T\u0159eba d\u011bti. Ano, sly\u0161\u00edte dob\u0159e. Kolik zn\u00e1te reklam, kde se vyskytuj\u00ed d\u011bti? No jasn\u011b, p\u0159eci hodn\u011b. Proto\u017ee d\u011bti jsou pro lidi to nejcenn\u011bj\u0161\u00ed, co maj\u00ed a v\u011bt\u0161ina dosp\u011bl\u00fdch m\u00e1 d\u011bti, tak\u017ee takov\u00e1 reklama je p\u0159esn\u011b c\u00edlen\u00e1 pro tyto lidi, kte\u0159\u00ed maj\u00ed d\u011bti a \u0159eknou si \u2013 no to je roztomil\u00e9! Jako reklama se d\u00e1 br\u00e1t tak\u00e9 d\u00e1v\u00e1n\u00ed r\u016fzn\u00fdch reklamn\u00edch d\u00e1rk\u016f a zde se tak\u00e9 dostaneme k d\u011btem. Pokud nal\u00e1k\u00e1te d\u00edt\u011b, m\u016f\u017eete nal\u00e1kat i rodi\u010de. Firmy si tedy nechaj\u00ed vyr\u00e1b\u011bt reklamn\u00ed p\u0159edm\u011bty pro d\u011bti, aby t\u00edm zaujaly i rodi\u010de. A opravdu to funguje.                                                                                                                                                                                                                                                                                                                                                                                           4.2\/5 - (10 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Dobr\u00e1 reklama","item":"https:\/\/www.biblos.cz\/dobra-reklama\/#breadcrumbitem"}]}]